Welcome

Hi, I’m Jaaved.

I’m an Aussie living in Dubai and I’ve worked in the digital marketing space for over 10 years. My focus is on optimising website content for discovery and ultimately, conversions. I’ve achieved exceptional SEO results for clients ranging from 5 star resorts (Atlantis The Palm, Dubai), regional real estate portal (the entire Propertyfinder Group headquartered in Dubai), pay tv (OSN), the largest English newspaper in the region (Gulf News) and a LCC airline from Saudi Arabia (flynas). And I’ve carefully looked after small business clients from cake decorators to tree removalists.

I offer pro bono SEO for non profits with my wealth of experience in SEO and Content Marketing. I have a great level of experience with Arabic SEO too and have insights from major SEO campaigns that can be applied to any non profit Arabic only or multilingual website that requires Arabic SEO.

On my blog, I write about SEO and Digital Marketing as a whole, as well as company culture and design. I like to provide insights and thoughts that are localised for the region in addition to general information. I love the online space and can’t think of working anywhere else!

Check out my UAE Digital Marketing Interview series where I talk to lots of different people working across the digital marketing spectrum in the UAE. And if you’re looking for cool tech and digital events in the UAE in 2018, you’ve come to the right place.

Find me on twitter.